ULTIMATE BOXXER III promises to be the high-risk, all-action fight extravaganza to seduce the Millennial generation into bed with boxing.
On Friday, eight UK middleweights will slug it out over 3x3mins rounds at the O2 Indigo to decide a final champion.
The prize pot is a whopping £50,000, with the winner set to take home around £16,000 of that.
The fight format guarantees thrilling bouts filled with knock-out endings and celeb record spinner Charlie Sloth will have fans up dancing in between battles.
Ultimate Boxxer ambassador and former two-weight world champ Paulie Malignaggi is backing the glitzy gathering to unearth a massive prospect.
The Magic Man said: “These are high-risk fights but made for guys still in their developmental stage.
“It’s merging a boxing promotion and an event, it’s a great location attraction that aims to unearth a new homegrown star and give them a platform to make themselves a real-deal prospect.
“It has a bit more razzmatazz than your usual local boxing show and if you want to attract the younger generation and bring them into the sport then you have to keep them intrigued.
“All combat is entertainment and this quick-results action is perfect more millennials.
"This generation is so ahead with technology and they want results instantly and this suits that for entertainment.
The spectacle will be literally unmissable, beamed across BT Sport and free on YouTube.
And almost all southern fight fans will be able to back a local hero, with competitors coming from the likes of Essex, Kent, Northampton and Surrey.
And fans further north will get their turn on Friday June 28 when the show rolls into Manchester.
Malignaggi expects shocks as the format suits the biggest punchers, he said: “You have to rush your work and that can sometimes mean having to change your style.
"If you start feeling your way into a fight, you will be feeling your way out of the tournament.
“You need to get in there and establish yourself right away. You have to make the fight and set the tone right away. The mentality completely changes.”
Source: Read Full Article